Search ↗
Draft One or both providers have not been scored yet. The page is excluded from search until both have been.

Clinics · Comparison

Hims & Hers vs Keeps

Hims & Hers is primarily GLP-1 weight loss; Keeps is primarily hair loss. They are compared because readers weigh them against each other, not because they do the same thing.

Hims & Hers From $39 first month membership Read the Hims & Hers review →
vs
Keeps From $20/mo for first 3 months Read the Keeps review →

Side-by-side comparison

Hims & HersKeeps
Our score6.6* / 10Not scored
Starting price$39 first month membership$20/mo for first 3 months
Primary serviceGLP-1 weight lossHair loss
All servicesGLP-1, ED, HairHair
Consult modelAsynchronous (questionnaire + messaging)Asynchronous (questionnaire + messaging)
PrescriberMD/DO + NP/PAMD/DO + NP/PA
LabsBilled separatelyNot needed
InsuranceCash payCash pay
AvailabilityUnconfirmedUnconfirmed
CancellationSelf-serve onlineSelf-serve online
Trustpilot2.9 / 5 (9,591 reviews)3.5 / 5 (285 reviews)
Regulatory / legal recordFDA warning letters (hims.com and forhers.com) said compounded semaglutide claims such as 'Same active ingredient as Ozempic and Wegovy' were misleading, so the products were misbranded; Novo Nordisk sued Hims over compounded semaglutide products; the suit was dismissed without prejudice in March 2026 alongside a new Novo-Hims collaborationNY Attorney General settlement: Thirty Madison (Keeps, Cove, Nurx) to pay $400,000 and change subscription disclosure, cancellation and refund practices
Visit ↗Visit ↗

* Provisional score: one or two criteria could not be verified.

Which one is right for you

Choose Hims & Hers if…

Cash-pay patients who want quick, message-based access to branded GLP-1s with published starting prices and who don't plan to use insurance.

  • Offers FDA-approved branded GLP-1s (Wegovy pill/pen, Ozempic, Zepbound, Foundayo) with starting prices shown on the site
  • Low $39 first month of membership
  • Medication fees are FSA/HSA-eligible

Choose Keeps if…

Men seeking online finasteride/minoxidil-based hair-loss treatment on a multi-month shipping plan who are comfortable with all-sales-final terms.

  • Free initial consultation with new purchase
  • Care team includes physicians and advanced practice providers; patients can request a physician
  • 180-day money-back guarantee on newer combination products for new patients

Price: what you actually pay

Hims & Hers

The Weight Loss Membership is $39 for the first month, then auto-renews at $149/mo, and medication is billed separately. Listed starting prices: Wegovy pill from $149/mo, Wegovy pen from $199/mo, Zepbound KwikPen from $299/mo and Foundayo from $149/mo. The oral non-GLP-1 kits start at $69/mo, but only on a 10-month plan paid upfront. Medication fees are FSA/HSA-eligible; the membership fee is not.

Keeps

Oral minoxidil checkout page (seen 2026-10-17) lists $30.00, promo $20.00/mo for the first 3 months, plus a 'first month free' banner. Site says 'many of our treatment plans cost as low as $10/month' without naming products; product pages for finasteride and combination products show no prices. Initial consultation is free; treatments ship every 3, 6 or 12 months and are not covered by insurance.

What happens after you sign up

Hims & Hers

Treatments offered: Semaglutide oral (Wegovy pill), Semaglutide injection (Wegovy pen), Semaglutide injection (Ozempic), Tirzepatide injection (Zepbound KwikPen and vial), Orforglipron (Foundayo pill), Compounded semaglutide (limited, provider-determined clinical necessity only since March 2026), Liraglutide injection (support pages for compounded and pen forms), Oral weight-loss kit: metformin, bupropion, naltrexone, topiramate (combinations). Prescribers: MD/DO + NP/PA.

Keeps

Treatments offered: Finasteride, Oral minoxidil (low dose), Topical finasteride + minoxidil, Finasteride + minoxidil (Chew 3-in-1 and Drop 4-in-1 combination products), Dutasteride + minoxidil (Chew+ 5-in-1 and Drop+ 11-in-1 combination products), Minoxidil+ spray (Rx), Ketoconazole shampoo, Sildenafil, Tadalafil. Prescribers: MD/DO + NP/PA.

Cancelling and refunds

Hims & Hers

Per Hims support search snippets, you cancel in the app (Profile > Subscriptions > Manage subscription > turn off auto-renew) at least two days before the next billing date, and cancellation takes effect at the end of the billing period. Ending the membership also ends the medication plan. The FTC's July 2026 complaint alleges subscriptions were difficult to cancel and that customers were charged once they submitted intake forms; Hims calls the claims baseless.

Keeps

Site: adjust, pause or cancel 'at any time'; finasteride page says to call if the next refill is within 24 hours. Thirty Madison terms: subscriptions auto-renew; cancel via the site or by contacting the company; account closes at end of billing period. All purchases final; no returns/refunds except a 180-day money-back guarantee on Chew/Drop combination products for new patients (shipping and consult fees excluded). NY AG settlement (Aug 2026) alleged multi-step cancellations and delayed processing.

Where each is available

Hims & Hers

Hims says GLP-1s are 'not yet available in all 50 states' but publishes no state list; the platform overall operates in all 50 states (not Puerto Rico)

Keeps

Not published.

Full breakdown of each

#1

Cash-pay patients who want quick, message-based access to branded GLP-1s with published starting prices and who don't plan to use insurance.

Starting price
$39 first month membership
Consult model
Asynchronous (questionnaire + messaging)
Prescriber
MD/DO + NP/PA
Labs
Billed separately
Insurance
Cash pay
Availability
Unconfirmed
Cancellation
Self-serve online
Founded
2017 · San Francisco, CA

Pricing

The Weight Loss Membership is $39 for the first month, then auto-renews at $149/mo, and medication is billed separately. Listed starting prices: Wegovy pill from $149/mo, Wegovy pen from $199/mo, Zepbound KwikPen from $299/mo and Foundayo from $149/mo. The oral non-GLP-1 kits start at $69/mo, but only on a 10-month plan paid upfront. Medication fees are FSA/HSA-eligible; the membership fee is not.

Prices as listed on October 17, 2026. They change often; confirm at checkout.

What we like

  • Offers FDA-approved branded GLP-1s (Wegovy pill/pen, Ozempic, Zepbound, Foundayo) with starting prices shown on the site
  • Low $39 first month of membership
  • Medication fees are FSA/HSA-eligible
  • Non-GLP-1 oral medication kits available as a lower-cost option

Watch out for

  • Membership ($149/mo after month one) is billed on top of medication
  • Doesn't use insurance for its weight-loss program
  • Active FTC lawsuit (July 2026) over health-data sharing and billing/cancellation practices, plus a Sept 2025 FDA warning letter over compounded semaglutide claims
  • Trustpilot score of 2.9 from about 9,600 reviews
Treatments offered
Semaglutide oral (Wegovy pill)Semaglutide injection (Wegovy pen)Semaglutide injection (Ozempic)Tirzepatide injection (Zepbound KwikPen and vial)Orforglipron (Foundayo pill)Compounded semaglutide (limited, provider-determined clinical necessity only since March 2026)Liraglutide injection (support pages for compounded and pen forms)Oral weight-loss kit: metformin, bupropion, naltrexone, topiramate (combinations)
Cancelling

Per Hims support search snippets, you cancel in the app (Profile > Subscriptions > Manage subscription > turn off auto-renew) at least two days before the next billing date, and cancellation takes effect at the end of the billing period. Ending the membership also ends the medication plan. The FTC's July 2026 complaint alleges subscriptions were difficult to cancel and that customers were charged once they submitted intake forms; Hims calls the claims baseless.

Where it is available

Hims says GLP-1s are 'not yet available in all 50 states' but publishes no state list; the platform overall operates in all 50 states (not Puerto Rico)

On the public record
  • 2025-09 FDA warning letters (hims.com and forhers.com) said compounded semaglutide claims such as 'Same active ingredient as Ozempic and Wegovy' were misleading, so the products were misbranded. Source ↗
  • 2026-02 Novo Nordisk sued Hims over compounded semaglutide products; the suit was dismissed without prejudice in March 2026 alongside a new Novo-Hims collaboration. Source ↗
  • 2026-07 FTC, with Utah and Los Angeles County, sued Hims & Hers (N.D. Cal.), alleging it shared health data with ad platforms and used deceptive billing and cancellation practices; the company calls the claims baseless. Source ↗
  • 2026-08 Securities class action (Velanki v. Hims & Hers Health, N.D. Cal. 3:26-cv-09313) filed after the FTC suit; allegations unproven. Source ↗
#2
3.5Trustpilot · 285 reviews

Men seeking online finasteride/minoxidil-based hair-loss treatment on a multi-month shipping plan who are comfortable with all-sales-final terms.

Starting price
$20/mo for first 3 months
Consult model
Asynchronous (questionnaire + messaging)
Prescriber
MD/DO + NP/PA
Labs
Not needed
Insurance
Cash pay
Availability
Unconfirmed
Cancellation
Self-serve online
Founded
2018 · New York, NY

Pricing

Oral minoxidil checkout page (seen 2026-10-17) lists $30.00, promo $20.00/mo for the first 3 months, plus a 'first month free' banner. Site says 'many of our treatment plans cost as low as $10/month' without naming products; product pages for finasteride and combination products show no prices. Initial consultation is free; treatments ship every 3, 6 or 12 months and are not covered by insurance.

Prices as listed on October 17, 2026. They change often; confirm at checkout.

What we like

  • Free initial consultation with new purchase
  • Care team includes physicians and advanced practice providers; patients can request a physician
  • 180-day money-back guarantee on newer combination products for new patients
  • Offers oral and topical finasteride, dutasteride and minoxidil options

Watch out for

  • Most product prices are not shown on product pages
  • All purchases final; prescription products cannot be returned
  • Parent company settled NY AG allegations over subscription disclosures and cancellation (Aug 2026)
  • No insurance coverage for treatments
Treatments offered
FinasterideOral minoxidil (low dose)Topical finasteride + minoxidilFinasteride + minoxidil (Chew 3-in-1 and Drop 4-in-1 combination products)Dutasteride + minoxidil (Chew+ 5-in-1 and Drop+ 11-in-1 combination products)Minoxidil+ spray (Rx)Ketoconazole shampooSildenafilTadalafil
Cancelling

Site: adjust, pause or cancel 'at any time'; finasteride page says to call if the next refill is within 24 hours. Thirty Madison terms: subscriptions auto-renew; cancel via the site or by contacting the company; account closes at end of billing period. All purchases final; no returns/refunds except a 180-day money-back guarantee on Chew/Drop combination products for new patients (shipping and consult fees excluded). NY AG settlement (Aug 2026) alleged multi-step cancellations and delayed processing.

On the public record
  • 2026-08 NY Attorney General settlement: Thirty Madison (Keeps, Cove, Nurx) to pay $400,000 and change subscription disclosure, cancellation and refund practices. Source ↗

Hims & Hers vs Keeps: common questions

Is Hims & Hers or Keeps better?

We have not scored both. Hims & Hers: Cash-pay patients who want quick, message-based access to branded GLP-1s with published starting prices and who don't plan to use insurance. Keeps: Men seeking online finasteride/minoxidil-based hair-loss treatment on a multi-month shipping plan who are comfortable with all-sales-final terms.

Which is cheaper, Hims & Hers or Keeps?

Hims & Hers starts at $39 first month membership + medication from $149/mo (Wegovy pill or Foundayo). Keeps starts at $20/mo for first 3 months (oral minoxidil; $30/mo list). Compare what each price includes, especially labs and medication.

Do Hims & Hers and Keeps include lab work?

Hims & Hers: billed separately. Keeps: not needed.

Which is easier to cancel?

Hims & Hers: Per Hims support search snippets, you cancel in the app (Profile > Subscriptions > Manage subscription > turn off auto-renew) at least two days before the next billing date, and cancellation takes effect at the end of the billing period. Ending the membership also ends the medication plan. The FTC's July 2026 complaint alleges subscriptions were difficult to cancel and that customers were charged once they submitted intake forms; Hims calls the claims baseless. Keeps: Site: adjust, pause or cancel 'at any time'; finasteride page says to call if the next refill is within 24 hours. Thirty Madison terms: subscriptions auto-renew; cancel via the site or by contacting the company; account closes at end of billing period. All purchases final; no returns/refunds except a 180-day money-back guarantee on Chew/Drop combination products for new patients (shipping and consult fees excluded). NY AG settlement (Aug 2026) alleged multi-step cancellations and delayed processing.

Can Hims & Hers or Keeps prescribe treatment?

Hims & Hers: yes (Semaglutide oral (Wegovy pill), Semaglutide injection (Wegovy pen), Semaglutide injection (Ozempic), Tirzepatide injection (Zepbound KwikPen and vial)). Keeps: yes (Finasteride, Oral minoxidil (low dose), Topical finasteride + minoxidil, Finasteride + minoxidil (Chew 3-in-1 and Drop 4-in-1 combination products)).

Sources

Regulatory and primary sources

  1. Hims & Hers: Hims weight loss (via search snippets) ↗
  2. Hims & Hers: Hims weight loss FAQ (via search snippets) ↗
  3. Hims & Hers: Hims Wegovy pill (via search snippet) ↗
  4. Hims & Hers: Hims Zepbound KwikPen (via search snippet) ↗
  5. Hims & Hers: Hers Foundayo pill (via search snippet) ↗
  6. Hims & Hers: Hims support - How do I cancel my weight loss membership (via search snippet) ↗
  7. Hims & Hers: Hims support - Where is Hims & Hers available (via search snippet) ↗
  8. Hims & Hers: Hims support - How does this work (via search snippet) ↗
  9. Hims & Hers: Hims blog - Hims vs Ro weight loss ↗
  10. Hims & Hers: Hims support - Compounded Liraglutide Injectable ↗
  11. Hims & Hers: Hims & Hers Form 10-K FY2023 ↗
  12. Hims & Hers: Hims & Hers Announces Strategic Shift for US Weight Loss Business (2026-03-09) ↗
  13. Hims & Hers: FDA Warning Letter to Hims & Hers Health dba Hims (2025-09-09) ↗
  14. Hims & Hers: FTC and States Act Against Hims & Hers (2026-07) ↗
  15. Hims & Hers: CNBC - FTC sues Hims & Hers ↗
  16. Hims & Hers: Kessler Topaz - Hims & Hers securities class action ↗
  17. Hims & Hers: Hims & Hers Health - Wikipedia ↗
  18. Hims & Hers: Trustpilot - HIMS ↗
  19. Hims & Hers: BBB profile - Hims & Hers Inc. ↗
  20. Keeps: Keeps homepage ↗
  21. Keeps: Keeps oral minoxidil checkout ↗
  22. Keeps: Keeps finasteride ↗
  23. Keeps: Keeps FAQ: New Jersey options ↗
  24. Keeps: Keeps refund and return policy ↗
  25. Keeps: Thirty Madison Terms and Conditions ↗
  26. Keeps: Healthline Keeps review (updated 2025-04-01) ↗
  27. Keeps: TechCrunch on Keeps launch ↗
  28. Keeps: NY AG press release, 2026-08-24 ↗
  29. Keeps: Remedy Meds to acquire Thirty Madison ↗
  30. Keeps: Keeps on Trustpilot ↗